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Bride price also known as bride wealth is an amount of money or property or wealth paid to the parents of a woman for the right to marry their daughter. (Compare dowry, which is paid to the groom, or used by the bride to help establish the new household, and dower, which is property settled on the bride herself by the groom at the time of marriage.) In the anthropological literature bride price has often been explained in market terms, as payment made in exchange for the bride’s family’s loss of her labor and fertility within her kin group. Compare this affinal practice with brideservice, which does not rely on a compensatory exchange idiom for ethnological interpretation.

The same culture may simultaneously practice both dowry and bride price.

In traditional Chinese culture, an auspicious date is selected to Ti Qin (literally meaning “propose marriage”), where both families will meet to discuss the amount of the bride price demanded, among other things. A couple of weeks before the actual wedding, the ritual of Guo Da Li (literally meaning “performing the rites”) takes place (on an auspicious date of course). The groom and a matchmaker will visit the bride’s family bearing gifts like wedding cakes, sweetmeats and jewelry as well as the bride price. On the actual wedding day, the bride’s family will return a portion of the bride price (sometimes in the form of dowry) as a goodwill gesture.